Jaguar versus Mercedes Ad – Chicken or Cat?
September last year, Mercedes-Benz stared airing a commercial in which a chicken was used to illustrate the marque’s Magic Body Control (MBC) suspension system. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there’s a big cat involved. The message is simple: “we prefer cat like reflexes”, Jaguar says. After looking at it Jaguar made an interesting ad in reply to Mercedes.
On this newest commercial, we can say that Jaguar isn’t playing nice any more! This I think is a good thing!